This takes on a whole new meaning when applied to the mental game of golf. Having played Division 1 golf for 10 years, I discovered that the most powerful tool in match play was not just my swing or strategy, but my words—both those I used with others and those I used with myself. It’s incredible how much self-talk can influence performance. I noticed how other players talked to themselves, often revealing their insecurities or doubts through their words. It taught me the immense power of language, especially in a game as mental as golf.

For many golfers, certain words—like “shank”—are almost forbidden, as if saying them could bring bad luck. But beyond superstition, I learned to build powerful self-talk by consciously choosing my words. Instead of seeing a missed fairway as a mistake, I’d frame it as an opportunity: “Now I have a better angle at the green.” This shift in perspective not only kept my confidence high but also helped me stay focused and resilient.

Of course, there are times when positivity alone isn’t enough. But combining strong self-belief with talent and hard work creates a nearly unbeatable force. In match play, this mental edge often made the difference, allowing me to capitalise on my opponents’ moments of doubt while maintaining my own focus and composure. In the end, it’s the inner game that often decides the outcome.